AITC strengthens its digital presence as 31 senior leaders join the indigenous Koo App

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Report : Anustup Kundu

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News Desk, News Nation 360 : Since its launch in March 2020, Koo has seen representation from Chief Ministers of 14 Indian states, besides various Cabinet Ministers, leaders and famous personalities from fields like entertainment and sports. Member of Parliament and National General Secretary of All India Trinamool Congress, Abhishek Banerjee’s also made his debut on Koo this month. Ahead of the

upcoming assembly elections, political fever on India’s pioneering multilingual microblogging platform, Koo, has started gaining momentum. Last week after the debut of AITC’s National General Secretary and Lok Sabha MP, Abhishek Banerjee (@abhishekaitc) on the Koo App, 31 Senior Leaders from the All India Trinamool Congress (AITC) have now joined the platform. Senior party leaders including Indranil Sen (@indranilSentmc), Minister of State (M.O.S) Information, Cultural and Tourism Department,  Chandrima Bhattacharya (@chandrimaaitc), Minister of State (Independent charge) Urban Development & Municipal Affairs, MOS Health & Family Welfare and Land & Land Reforms & Refugee Rehabilitation, Sobhandeb Chattopadhyay (@Aitcsobhandeb), Former Minister for Power & Non-Conventional Energy of West Bengal, Rathin Ghosh (@rathinghoshtmc), Minister-In Charge, Food and Supplies Department, Government of West Bengal and  Member of Legislative Assembly, Madhyamgram A.C (2011 incumbent) and Manoj Tiwari (@manojtiwaryofficial) Cricketer and Member of the West Bengal Legislative Assembly (MLA) have joined the platform and will use it to connect with the masses in Bengali, Hindi and English. AITC’s increasing presence on Koo also indicates that the party will leverage the platform’s multilingual offerings to make inroads among the voters and is continuously strengthening its digital might compete with BJP and other parties to emerge as a strong opposition party during the next year's assembly elections. Koo’s breakthrough features create the opportunity for its users to use the platform in eight languages, including Hindi, English, Kannada, Tamil, Telugu, Marathi, Bangla and Assamese. Uttar Pradesh’s Chief Minister, Yogi Adityanath is also very active on the Koo App and in the last few weeks, several Senior Leaders of many opposition parties including  Satish Chandra Mishra, National General Secretary of BSP and Member of Rajya Sabha and Tej Pratap Yadav, son of former CM of Bihar and Rashtriya Janata Dal (RJD) leader Lalu Prasad Yadav and former Health, Environment & Minor Water Resources Minister, Government of Bihar and current MLA of Hasanpur constituency, Sanjay Singh,  national spokesperson for the Aam Aadmi Party and the state-in-charge for Uttar Pradesh, Orissa and Rajasthan Azad Samaj Party chief Chandrashekhar Azad and Suheldev Bharatiya Samaj Party's Omprakash Rajbhar, Arvind Rajbhar and Arun Rajbhar have continuously created their accounts on the platform and have been connecting and sharing their thoughts with the people in their mother tongues. This has now made Koo an important platform for regional politics for the upcoming assembly elections.