TECNO Launches the largest Door-Step Delivery initiative with 35,000+retailers
News Desk, News Nation 360: TECNO, the global premium smartphone brand, launched its unique ‘Doorstep Delivery’ initiative with the largest offline retail network of 35,000 outlets across India in a bid to meet its consumers’ smartphone demand as rules of lockdown are relaxed. The innovative model will help retailer revive their businesses and empower consumers to select the product of their choice from the safety of their homes. Consumers can reach out to their preferred retailers at delivery and enter their pin code details to initiate this service. The microsite with a store locator will assist in mapping the retailer and their contact details, and the device will be delivered at their doorsteps by their nearest retailer. All orders will be delivered within 24 hours in compliance with the norms and guidelines prescribed by the Government for zones created in the wake of the Covid-19 crises, and consumers will not incur any additional charges. The doorstep delivery service will include TECNO’s popular smartphones with many segment-first features like CAMON 15, CAMON 15Pro and the Spark Go Plus. And consumers can continue to avail the below offers (1) Free Bluetooth earpiece worth INR 799 available for a limited period only (with Spark Go plus only) (2) 1-time screen replacement, and 1 month extended warranty (12+1 month). Arijeet
Talapatra, CEO of TRANSSION India, told they are a consumer-centric brand and at the time of crisis, when going out to a physical store is difficult for consumers. They are taking a step towards bringing them closer to our 35,000 retailers. The Doorstep Delivery initiative is an innovative lead generation model that will allow them to create an environment of business continuity that will empower the retailers, the consumers and all those who are involved across the supply chain. Operations will be carried out in conformity with the prescribed advisory and guidelines set by the Government. As part of the endeavour, TECNO’s 370+ service centres have already resumed operations and will restart its Noida factory starting 11 th May, conforming to the advisory and guidelines of the state governments. TECNO also announced initiatives like implementing a two-month warranty extension policy for its smartphones whose warranty expires during the period between March 20 and May 31, 2020.
Report : Anustup Kundu