Sony Entertainment Television Brings Shark Tank to India


News Desk, News Nation 360 : The Sharks are coming to town, to make a deal. All you need is a good business pitch! Sony Pictures Networks India has acquired the rights for the Indian adaptation of the globally successful business reality format – Shark Tank, which will be aired on Sony Entertainment Television. The format has reinvigorated businesses in over 40 countries since its first launch in 2001. With over 180 seasons; winning over 30 awards globally, Shark Tank is the world’s No. 1 Business Reality Show. Making headway into India, the fastest growing and the third-largest startup ecosystem in the world, Shark Tank India will be produced by StudioNEXT. Online registration for the very first season of Shark Tank India is active only on SonyLIV. Follow a simple, four-step process to try your luck in turning around your business idea, business prototype or active business into a successful reality. ​STEP 1 - ONLINE APPLICATION : Download or update the SonyLIV app and fill the Shark Tank India registration form by following the instructions mentioned on the app and accept the terms and conditions, STEP 2 - THE PITCH : In this stage, the Shark Tank team will get to know the applicants and their business ideas better. The applicants will have to tell the team what makes their business idea extraordinary and why is it worth investing in, STEP 3 – THE AUDITION : The selected applicants will go through a round of auditions with the Shark Tank team which will be the penultimate step towards making it big on the first-ever season of Shark Tank India, and lastly STEP 4 - THE SHARK TANK : This is the ultimate test of perseverance. The selected applicants or the ‘Pitchers’ in this stage will find themselves face-to-face with the ‘Sharks’ or the investors who will understand, assess and make an offer based on the applicant’s final ‘pitch’. Bursting with new ideas and enthusiasm, Indian entrepreneurs have been showing great potential in attracting

active investments. With more and more Indian companies achieving unicorn status, new-age emerging businesses in the country are grabbing the limelight. India is a conducive market for a concept as unique as ‘Shark Tank’ where business ideas, business prototypes or active businesses will get propelled into reality by experienced investors and business experts.

Pic : Courtesy

Report : Anustup Kundu