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Star Cement Kismat Ki Bori : Customers Won Rs. 1 Lakh

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News Desk, News Nation 360 : Star Cement’s initiative, “Kismat Ki Bori”, is the biggest consumer connect initiative by any cement company in recent years and it continues to open up bags of fortune for all cement consumers across North Bengal and Bihar. This unique consumer connect initiative provides an opportunity to mint a fortune by availing cash coupons inside cement bags. It has become immensely popular across the eastern region of India. Commenting on this initiative, Sanjay Kumar Gupta, CEO, SCL said that they

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believe that the true ambassadors of Star Cement are their delighted customers and this initiative is an effort to reward their valued customers. What makes it special is the immense response it has generated across the region. They are thankful to all their associates for having made “Kismat Ki Bori” a success and their heartiest congratulations to all the lucky winners. They are very proud of the strong relationships they have developed with customers across the region over the years. This “Kismat ki Bori” campaign is dedicated to all those valued customers who have made Star Cement the leader in these regions. They are looking forward to bringing more pleasant surprises for their valued and loyal customers in the coming days. Since the launch of “Kismat Ki Bori”, several consumers have already won various fabulous prizes worth Rupees Ten Thousand to Rupees One Lakh. Besides these denominations, thousands of other customers have also won various prizes. The initiative has succeeded in bringing smiles and prosperity to the lives of a large number of customers as they have not just won cash prizes but have also realized that they have good luck on their side.

Pic : Courtesy

Report : Anustup Kundu