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92.7 BIG FM Launched their New Show

Dhun Badal Ke toh Dekho with Vidya Balan

News Desk, News Nation 360 : BIG FM, one of India’s largest radio networks recently underwent a major revamp across 59 stations with its tagline transitioning to ‘Dhun Badal Ke Toh Dekho.’ Taking the thought forward, the radio channel has announced a completely new show based on its new positioning titled Dhun

Badal Ke Toh Dekho with Vidya Balan presented

by Muthoot Fincorp and co-powered by VWash by

Glenmark. The programme aims to give impetus

to positive conversations on relevant social topics

and aptly features path-breaking star Vidya Balan

as the radio show host for the very first time. Slated

to release in the 3rd week of March, the show will air

every weekday evening from 7pm to 9pm, with repeats

on Saturday and Sunday. Commenting on the

announcement of the show, superstar and now

RJ Vidya Balan shared that she is quite excited to

start this new journey in her life. After having

played several interesting characters in her film

career including being an RJ twice, she is really looking

forward to being a radio jockey in real life and directly

connecting with people through this medium. The

show's meaningful concept Dhun Badal Ke Toh Dekho 

is bound to create positive conversations around

current social developments and changes. She is glad

to have this opportunity to encourage a positive

mindset by reaching out to millions through 92.7 BIG

FM. Dhun Badal Ke Toh Dekho with Vidya Balan will

bring imperative social topics to the forefront,

encouraging the people of the nation to open up and participate in positive conversations about social challenges and issues. To drive compelling discussions around topics that truly matter, the show will begin with a thought-provoking monologue by Vidya, followed by the views of experts, thought-leaders and celebrities that will add to the whole experience. Amplifying innovation and creativeness in programming, each episode will take up a whole new topic ranging from mental health, new age parenting, adoption, body shaming, child abuse and more which will revolve around breaking the glass ceiling. In conclusion, ‘Dhun Badal Ke Toh Dekho’ will recognize exemplary stories of real-life people who have changed the way the society thinks and behaves, to inspire the listeners. Funny comic-liners, Bollywood connect and Vox Pop with the public will be interspersed to enhance the engagement quotient of the show.

New RJ Vidya Balan along with others in the function

Pic : Courtesy

Report : Anustup Kundu