KRISHNENDU KUNDU
1 day ago2 min read
24 May 2025
03:16:14 AM
SERVES FOR NATION
News Desk, News Nation 360 : The top battery and torch manufacturer in India, Eveready Industries India Ltd., has announced the release of a brand-new, upgraded Carbon Zinc battery with an impressive 3X quality increase. The company has created a creative campaign as part of the launch that emphasises Eveready's commitment to offering dependable and long-lasting power solutions for daily demands. Speaking on the occasion, Anirban Banerjee, Senior Vice President and SBU Head (batteries and flashlights), Eveready Industries India Ltd., stated that in India's dry cell battery market, Eveready is a market leader, particularly in the carbon zinc sector. This introduction is in line with their ongoing efforts to provide customers with reliable and long-lasting power solutions. The most recent product line demonstrates Eveready's unwavering dedication to meeting changing demands, delivering value, and developing into a reliable power source for a range of domestic uses. Eveready has introduced an upgraded Carbon Zinc battery with 3X Electrolytic Manganese Dioxide (EMD) power for great performance, and is being subjected to 300 harsh tests for high quality and reliability, with a shelf life of up to 3 years. Being the market leader in the dry cell battery business with more than 50% market share, led mainly by the Carbon Zinc segment, the new high-end Carbon Zinc Battery range by Eveready will cost ₹18 per battery and will be available in a 10-pack format with anti-leak technology for added protection of devices. Eveready seeks to continue guiding high-growth, sustainable, scalable, and profitable businesses in India, creating enduring value through customer focus and excellence.
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