Bangla ZEE5 Rolls Out An Integrated Durga Pujo Campaign #AmarBhashaAmarGolpo

News Desk, News Nation 360 : The initiative's centrepiece is the Pujo Special Offer, which allows subscribers to take advantage of the platform at a discounted rate. The monthly Bangla plan is now only ₹59 instead of the usual ₹99 when the promo code PUJO59 is used. This makes it simpler for families to gather together and enjoy their favourite Bengali stories this season. A carefully chosen lineup of well-known TV series, such as Chirodini Tumi Je Amar, Jowar Bhata, SIT, and Kone Dekha Aalo, will be free to watch on Bangla ZEE5 from September 22 to October 2, adding to the festivities and providing a joyous time for family viewing. Along with 35–40 VOD specials, the platform also streams live rituals from leading Pujo pandals to further engross viewers in the spirit

of the season and make sure that the revered rites and ceremonies may be watched from the comfort of one's own home. Speaking on the campaign, Rusa Banerjee, Business Head, Bangla ZEE5, stated that Durga Pujo is more than simply a festival; it is Bengal's lifeblood and a gathering place for people from all walks of life. They aimed to capture this living heartbeat and bring it into every home with "#AmarBhashaAmarGolpo." Pujo is experienced in a variety of ways, yet it all comes together in a single joyful attitude, as their brand film and ad demonstrate. Every feature, from live pandal broadcasts and community activations to the PUJO59 holiday offer and free TV shows, has been created to help viewers experience the true spirit of Pujo with Bangla ZEE5.

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