Italian Magniflex Arrived in Kolkata

News Desk, News Nation 360 : With a long history spanning more than 63 years, Magniflex India (Made in Italy), the top mattress brand in Europe, formally joins the Kolkata market through a strategic alliance with Skipper Furnishing. This action represents a major turning point for Magniflex India as it meets the region's rising need for upscale sleep solutions. Magniflex India has, therefore, introduced a range of innovative mattresses catering directly to the demands of ultimate comfort and well-being for a user. Indeed, the brand's signature technology is, patented Memoform-takes up an innovative approach toward mattress support in responding to body weight rather than its heat for comfort. Further personalization is provided by the dual-core technology, where the user can choose between four different comfort levels by flipping the mattress sides, according to individual preferences for support. Magniflex is also concerned with sustainability and uses only eco-friendly materials, such as 100% open-cell Memoform, which is breathable and hypoallergenic. Innovation and environmental responsibility are the two key aspects that fit well with the increasing demand for high-quality, customized sleep solutions. In particular, the push into Kolkata heralds a big step in the strategic growth chart of Magniflex India company which thrives on burgeoning markets with burgeoning demand for premium living experiences. The brand claims a network of 6 franchisees and enjoys an extensive retail reach of about 160 across India through a dealer network putting Magniflex among the leading mattresses in India. Anand Nichani, Managing Director of Magniflex India stated that their consumers in Kolkata have shown them a great deal of loyalty, as seen by the many enquiries they receive about the high demand for their high-end items. They have exciting potential because the sleep business in Kolkata is currently valued at about Rs 700 crore and is expected to grow to over Rs 1,000 crore in the next two years. They hope to improve client connections and engagement by offering their products in a real store so that customers can experience the outstanding comfort and quality for which Magniflex is known.