Sunfeast Marie Light Brings a Cooling Surya Vardaan To Devotees At Rath Yatra 2025

News Desk, News Nation 360 : One of India's most famous religious festivals is the Puri Rath Yatra, during which millions of people accompany Lord Jagannath's hallowed chariots with unshakeable faith. This year, Sunfeast Marie Light has thoughtfully supported this age-old custom. Ali Harris Shere, Chief Operating Officer, Biscuits & Cakes Cluster, Foods Division, ITC Ltd., commented that the sun is a key component of their brand since it represents life, vitality, and energy. They use sun-kissed wheat to make their biscuits at Sunfeast Marie Light, and they infuse that love and concern into all they do. They honour tradition by providing Puri Rath Yatra pilgrims with mindful comfort through the Surya Vardaan cap. Pilgrims walk for hours under the scorching sun during the Rath Yatra procession. Sunfeast Surya Vardaan became an icon of relief and respect. The company launched a cooling Surya Vardaan cap. The cap is filled with faith and blessed by the sun. It is made of sandalwood and a specially designed menthol cooling layer. As sun rays hit the Sunfeast Surya Vardaan cap, it triggers the menthol cooling of the cap. Thus, rather than a heated head, the sun's rays give you a cool feeling. You also get the soothing smell of sandalwood. This helps devotees experience the divine process with a cool head and devotion. Thousands of caps were given on Rath Yatra day. This distribution was done from experience zones created on the ground. Pilgrims welcomed the sighting. They liked it not just for its functionality but also because of its symbolic appeal. It spoke of being cared for by the same energy they walked under. Famous Odia actress Archita Sahu also accompanied Sunfeast Marie Light on this yatra. She gave her support to the initiative. She took part in an on-ground activity. She assisted in distributing the Sunfeast Surya Vardaan caps.

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