KRISHNENDU KUNDU
2 hours ago1 min read


KRISHNENDU KUNDU
2 hours ago1 min read
Anustup Kundu
2 hours ago2 min read


Anustup Kundu
2 hours ago2 min read


1 Aug 2025
08:09:15 PM
SERVES FOR NATION
News Desk, News Nation 360 : At a press conference in Kolkata, SAJ Food Products Private Limited, the parent company of one of India's most popular bakery and biscuit brands, Bisk Farm, commemorated its 25th anniversary by recognising significant achievements and outlining its future goals. The occasion was graced by legendary cricketer Sourav Ganguly, Arpan Paul, Executive Chairman, and Vijay Singh, Managing Director, SAJ Food Products Private Limited, as Bisk Farm marked its phenomenal journey from being a regional favourite to one of the leading biscuit and food brands in the country. The company declared that it has crossed a turnover of Rs. 2,000 crore and has a challenging target of achieving Rs. 5,000 crore in the next five years. As of now, Bisk Farm has a 4% market share of India's organised biscuit industry and stands in the Number 2 position in East India, underlining its robust regional presence and desire to play bigger nationally. The management also made an announcement for an Initial Public Offering (IPO) in the next five years to facilitate easier business transitions and better corporate governance. Supporting its expansion strategy, Bisk Farm announced the opening of its 8th manufacturing facility in Guwahati during the first quarter of FY 2026-27, increasing its country-wide production outreach. Symbolising a new
strategic direction, the company launched a new brand ambassador and redesigned packaging on all product lines, announcing a new corporate identity that reflects its refocused emphasis on innovation, expansion, and modern appeal. Speaking on the occasion, Arpan Paul, Executive Chairman of SAJ Food Products Private Limited, stated that this milestone is a dedication to the future as well as a celebration of their history. Millions of customers have come to love and trust Biskfarm over the past 25 years. They are committed to growing, innovating constantly, and becoming a household name around the nation as they enter this next era.
Pic - Krishnendu Kundu
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