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  • Writer's pictureAnustup Kundu

Globally Beloved Refreshers are Introduced by TATA Starbucks in India

News Desk, News Nation 360 : TATA Starbucks has announced the launch of its highly anticipated handcrafted Starbucks Refreshers TM Strawberry Açaí Lemonade Refresher and Mango Dragon Fruit Lemonade Refresher, which are globally popular. This innovative range of vibrant, iced fruity drinks is sure to set the tone for an unparalleled summer experience for Indian customers. arriving in India after making its global debut and capturing the attention of the Instagram community with its vivid hues. Inspired by the irresistible bursts of flavour from passionfruit, mango, acai, and strawberries, "Refreshers" provides Indian consumers with a fun, lifestyle beverage. Starbucks can now expand into younger and newer consumer segments and demand spaces as it continues on its current growth trajectory thanks to the category launch. The drink allows customers to enjoy a low-caffeine, light, non-dairy beverage that fits with today's youth's changing lifestyle. The internationally acclaimed phenomenon offers a delightful taste explosion. Every beverage, be it the vibrant Strawberry Açaí Lemonade Refresher or the Mango Dragon Fruit Lemonade Refresher, is enhanced with vibrant colours and a crisp taste, making it ideal for individuals seeking something new and possessing an unmatched summertime vibe. Mango Dragonfruit Lemonade and Strawberry Acai Lemonade Refreshers. Speaking about the launch of Refreshers, Sushant Dash, CEO, of TATA Starbucks shared that the launch of Starbucks Refreshers in India, a beloved beverage around the world, is evidence of their ability to relate to today's youth, who are demanding a wider range of options. The use of green coffee extract in the beverages adds to the consumer's desire for moments of refreshment and provides a new lifestyle beverage for Indian consumers as summer approaches.


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