Nuego Collaborates With the Highly Anticipated Film DAAYRA

News Desk, News Nation 360: In a unique brand association combining green mobility with cinema, NueGo India, India’s premium electric intercity bus brand under GreenCell Mobility (supported by Eversource Capital), announced an association with the upcoming investigative crime thriller DAAYRA – directed by National Award winning filmmaker Meghna Gulzar, written by Yash Keswani and Sima Agarwal, and starrer Kareena Kapoor Khan and Prithviraj Sukumaran as the opposing senior police investigators facing the conflict of justice, morality and media before its theatrical release on 18th September 2026. Produced by Junglee Pictures and Dr. Jayantilal Gada (Pen Studios) and distributed by Pen Marudhar, the association will see a exclusive 20% discount across all NueGo routes on promo code ‘DAAYRA’ through the app and web booking platform; commenting on the campaign, GreenCell Mobility MD & CEO Devndra Chawla said that the theme of the movie resonates well with NueGo’s focus on purposeful, safe and dependable travel backed by proprietary safety protocol such as Advanced Driver Assistance Systems (ADAS) on fleet, Pink Seat booking, women’s 24x7 helpline, live GPS tracking, CCTV cameras inside buses, digital breathalyzer check and 80 km/h speed-governor.

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