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  • Writer's pictureKRISHNENDU KUNDU

Peerless Hospital and Liqvd Asia Collaborated on an Emergency Ward Awareness Initiative

News Desk, News Nation 360 : A leading healthcare facility in Eastern India, Peerless Hospital, has partnered with digital marketing agency Liqvd Asia to oversee its marketing campaign to promote its emergency ward services. Liqvd Asia will use its experience to raise awareness about Peerless Hospital's emergency ward competence by highlighting its state-of-the-art facilities and skilled medical staff, to establish top-of-mind recall (TOMR) among patients. The campaign uses above-the-line (ATL) and outdoor print to emphasise how important it is to have a trustworthy healthcare practitioner during emergencies. Based on the understanding that emergencies can happen at any time and impact anyone, the programme highlights Peerless Hospital's ability to manage these circumstances around the clock with highly qualified medical personnel and state-of-the-art infrastructure. The campaign's tagline, "The Emergency Expert," aims to promote recall and persuade people to pick Peerless Hospital when they require emergency care. With its recent branch office opening in Kolkata and wealth of experience in the eastern area, Liqvd Asia is well-positioned to carry out the campaign. Peerless Hospitals' deputy managing director, Ravindra Pai, stated on the collaboration that at Peerless Hospital, their priority is to ensure top-quality care for every patient." They are dedicated to providing the best care possible, making sure that every person who comes to their facility is satisfied and is in good health. Because of Liqvd Asia's stellar reputation and skills, they were the obvious choice to create and promote the campaign. "At Liqvd Asia, they believe that health is paramount and it is their core belief to prioritise the well-being of individuals," stated Monish Sanghavi, Business Head. Their joint dedication to providing high-quality healthcare is demonstrated by their partnership with Peerless Hospital on this campaign. They are very passionate about this campaign since it fits with their goal to educate and provide accurate information so that no one is denied access to professional care in the event of a medical emergency.


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