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  • Writer's pictureKRISHNENDU KUNDU

The Market For Electric Three-wheelers is Disrupted by Piaggio India's Revolutionary Battery Subscription Model

News Desk, News Nation 360 : The Piaggio Group subsidiary Piaggio Vehicles Pvt Ltd (PVPL), a well-known producer of electric three-wheelers (3EVs) and small commercial vehicles in India, has unveiled a novel "Battery Subscription Model" for its Apé Elektrik electric three-wheelers (3Ws). The subscription model is more than just cost-effective. An important pain point that it treats is battery anxiety. Consumers no longer have to worry about battery replacement costs, lifespan, or maintenance to take advantage of the advantages of electric mobility. By fully accepting accountability for battery health, Piaggio provides long-term EV owners with peace of mind. With Piaggio's Ape Elektrik, one can purchase the car chassis for ₹2.59 lakh (ex-showroom Maharashtra) and lease the battery for a set monthly cost. This is a unique ownership model. The lease is for eight years, or until you drive a certain number of miles (120,000 km for passengers or 150,000 km for cargo), after which the monthly payment ceases completely. For the same monthly rental fee, Piaggio maintains and replaces the battery as needed during the term of the lease. This frees you from concerns about the initial cost of batteries or their long-term health to enjoy the advantages of electric mobility.



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