News Desk, News Nation 360 : Eveready Industries has partnered with social activist and actor Ritabhari Chakraborty on a mission-driven project that brings together innovation and campaigning for the safety and security of deaf children. The program included introducing children at the Ideal School for the Deaf to Eveready's Siren Torch, a transformative solution that goes beyond simple functioning. By providing deaf children with a tool that improves their safety and gives them a sense of security from a young age, their partnership hopes to give them the confidence they need to overcome obstacles in life. Eveready’s Siren Torch is a revolutionary safety device designed specifically for vulnerable individuals, including deaf children. The torch emits a loud alarm when the attached key chain is pulled, providing a powerful tool to attract attention and call for help in distressing situations. This innovative solution empowers deaf children to feel safer and more confident in their daily lives, breaking down the barriers of silence and providing a sense of security. Actor and social activist Ritabhari Chakraborty, who has fostered 84 deaf children, emphasized the importance of such tools in empowering vulnerable individuals and ensuring their safety and well-being. Designed to improve safety and security in everyday life, the Eveready Siren Torch boasts a brilliant LED torch and a strong 100-decibel alarm. The Siren Torch provides a dependable means of signalling for assistance for deaf people who might have trouble using conventional alarm systems. Eveready wants to make sure that everyone feels comfortable, regardless of ability, and that this project not only addresses the needs of vulnerable groups but also promotes a larger movement towards safety and inclusivity. Anirban Banerjee, Senior Vice President & SBU Head (batteries & flashlights), Eveready Industries India Ltd. stated that the Siren Torch is a manifestation of Eveready's dedication to creating solutions that address the most critical needs in society. They address the issues disadvantaged communities confront by providing solutions that are true to their mission as a Brand with a Purpose. Their goal in working with Ritabhari Chakraborty is to promote safety and security for everyone, particularly for marginalised groups like the deaf. Even in circumstances when they might feel alone, people can raise their voices and ask for assistance by using the Siren Torch.
Pic - Krishnendu Kundu
