Tata Capital Launches Nationwide Public Initiative ‘Sawaal Karo, Phir Loan Lo’

News Desk, News Nation 360 : As loan availability continues to grow throughout India, Tata Capital, the group's premier financial services provider, has started a national public awareness campaign called "Sawaal Karo, Phir Loan Lo" to promote responsible borrowing. Technology has made credit more accessible than ever before through streamlined procedures and less paperwork, while loans increasingly impact significant life events and lifestyle decisions. In light of this, the

campaign encourages customers to think carefully, ask the proper questions, and comprehend their financial responsibilities completely before taking out a loan. Through a variety of digital channels, social media, microsites, blogs, films, and easily comprehensible, informative and interactive content, the effort will reach borrowers from a wide range of demographics and geographic locations, guaranteeing widespread and significant interaction. Speaking on the launch, Rajiv Sabharwal, Managing Director and CEO, Tata Capital, stated that one of the main cornerstones of India's growth story is the expansion of formal credit availability and rising ambitions. At Tata Capital, they are steadfast in their adherence to the principles of accountability, ethics, and transparency that define the Tata Group. The people-first call to action "Sawaal Karo, Phir Loan Lo" enables people to make knowledgeable borrowing decisions. With this program, they hope to increase financial literacy and support a more robust and accountable credit system in India.

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