KRISHNENDU KUNDU
2 hours ago2 min read


KRISHNENDU KUNDU
3 hours ago1 min read


KRISHNENDU KUNDU
3 hours ago2 min read
4 Dec 2025
08:19:41 PM
SERVES FOR NATION


News Desk, News Nation 360 : As the City of Joy prepares for Durga Puja, the largest Bengali festival, as people get ready to celebrate with their loved ones, Manipal Hospitals in Kolkata guarantees that medical crises won't stop throughout the celebration. All five of Manipal Hospitals' locations—EM Bypass, Mukundapur, Dhakuria, Salt Lake, and Broadway—are poised to provide continuous, top-notch medical care, even though the city's nooks and crannies are preparing for Durga Puja. In order to improve the city's emergency response, roughly 17 MARS ambulances will be positioned in crucial areas to offer prompt assistance for any life-threatening situation. About 20 physicians representing different specialities will be on hand for teleconsultations and on-site consultations during the festival so that continuous medical care is provided. In recognition of the vulnerability of senior citizens during the festival, Manipal Hospital started a special program by hosting interactive presentations for 50 associations of senior citizens in Kolkata. These sessions are aimed at responding to medical emergencies promptly, offering useful tips on identifying warning signs, applying basic first aid, and quickly contacting emergency services. This advanced initiative

showcases the hospital's commitment to empowering caretakers of older people and older individuals themselves with essential life-saving information at this time of the busy festive season. The video for "Matri Shakti Bondona – A Tribute to Mother's Energy" is an emotional visual odyssey paying tribute to the daily resilience of mothers along with the religious spirit of Durga Puja. With soulful music by Iman Chakraborty, the movie shifts from gentle everyday moments of motherly love to festive, colourful glimpses of dhaak, shankha, and Pujo festivities. Merging tradition with contemporary storytelling, the video tribute reveres every mother and contributes collectively to Maa Durga's power. Coinciding with the video launch, Aashirvaad also brought in a novel digital experience where users can compose personalised musical tributes to their mothers. In this online process, users enter their mother's name, upload favourite photos, and describe her positive qualities. All these personalised details go into a customised video and song by Iman Chakraborty, offering an ageless and personal present for their "Maa". While speaking about the initiative, Dr Indranil Das, Senior Consultant – Emergency Medicine, Manipal Hospital, EM Bypass, stated that during Durga Puja, the entire city plans its festivities, but medical crises take festivals into account. Whether a patient has an unexpected chest discomfort, is in an accident on a busy roadway, or needs medical guidance at night, their entire staff is prepared to respond to emergencies in a matter of minutes. They provide professional assistance to everyone in the city throughout Puja at any time of day or night, thanks to their 17 MARS ambulances that are stationed and their round-the-clock telecommunication capability that connects patients with doctors directly.
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