Anustup Kundu
5 hours ago2 min read


Anustup Kundu
5 hours ago2 min read


14 Dec 2025
04:00:29 PM
SERVES FOR NATION


News Desk, News Nation 360 : The Capri Sports-owned UP Warriorz have announced a new relationship with Joy Personal Care (Joy), a leading Indian skincare brand owned by RSH Global. The collaboration brings together two businesses dedicated to empowering people through confidence, wellness, and accessible care, and it signals the start of a multi-year engagement. Joy Personal Care will provide the UP Warriorz team with a variety of personal-care products and touchpoints aimed at improving daily comfort and wellness as part of this collaboration. The alliance also intends to expand community participation and fan-focused activities centred on topics such as confidence, self-care, and positive routines. Joy Personal Care, the UP Warriorz's Associate Sponsor, will maintain a strong and integrated presence throughout the season, including exposure on the team's uniform and products. Joy Personal Care will collaborate with players, audiences, and local communities on co-created ads, product experiences, and awareness activities to promote affordable and effective everyday skincare. Kshemal Waingankar, COO, UP Warriorz, stated that they are delighted to collaborate with Joy Personal Care for the next season. Their emphasis on excellence, inclusivity, and assisting individuals to reach their best resonates closely with their own beliefs. They appreciate their support and look forward to seeing this collaboration expand. They feel that the strengths of both sides will be reflected strongly as they move forward.
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