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  • Writer's pictureKRISHNENDU KUNDU

Airtel and Google Cloud Formed a Long-term Strategic Collaboration to Accelerate Cloud Adoption and Deploy Generative AI Solutions

News Desk, News Nation 360 : To provide cloud solutions to Indian businesses, Bharti Airtel ("Airtel") and Google Cloud today announced a long-term partnership. Through this strategic partnership, Google Cloud will provide a range of cutting-edge cloud solutions that will accelerate Airtel's customers' adoption of the cloud and modernization process. Airtel's customer base, which consists of one million emerging businesses and over 2,000 large enterprises, will also receive a suite of cloud-managed services. The two businesses hope to capitalise on the sizeable and rapidly expanding Indian public cloud services market, projected by IDC to reach $17.8 billion by 2027. Gopal Vittal, MD & CEO of Bharti Airtel, stated that Modern cloud and artificial intelligence (AI) solutions will be at the core of India's rapid digital transformation. We are pleased to collaborate with Google Cloud to provide safe and scalable Cloud solutions for government, large corporations, and start-up companies to jointly address this market opportunity. By working together, we can expedite the implementation of artificial intelligence in the nation and unleash its capacity to resolve issues. The two businesses will combine their advantages in AI technology and connectivity to create market-leading AI/ML solutions, which Airtel will train on a sizable amount of its data. These innovative solutions will provide more value to Airtel's clients. They will include voice analytics solutions for better conversational applications that are trained across languages; geospatial analytics solutions with advanced location intelligence for trend-spotting, predictive capabilities, market assessment, site selection, risk management, and asset tracking; and marketing technology solutions that can predict customer behaviour, carry out customised audience segmentations, and expedite content creation with high-precision contextual ads at lower costs. To facilitate seamless, hassle-free, and quicker deployment, Airtel has also developed an end-to-end IoT solution specifically tailored for the utility industry. This solution combines connectivity, Google Cloud services, and application software under one package.

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